CONCEPTS X ASICS GEL-LYTE III “OTORO” 25th Anniversary

CONCEPTS X ASICS GEL-LYTE III “OTORO” 25th Anniversary
It is good to have rules. Rules make all the difference. When it comes to sneakers, those rules get stricter. There are parameters I simply cannot compromise on and that’s the most important rule, even though it’s not the only one – quality, comfort, story, boutique’s past reputation and releases, do they deserve my money,...

Sneaker Pimps 2018 India Tour by Puma – Second Leg – Delhi

Sneaker Pimps 2018 India Tour by Puma – Second Leg – Delhi
After the first leg in Pune, we were all looking forward to the Delhi event with a bated breath. My city was going to host one of the biggest sneaker events in its history and I was going to be a part of it. It was exciting and even though we all had a vague...

Sneaker Pimps 2018 India Tour by PUMA – First Leg – Pune

Sneaker Pimps 2018 India Tour by PUMA – First Leg – Pune
It started at the New Delhi Airport and stayed with me for the entire weekend. That funny feeling in your gut when you’re about to experience something totally new. Thanks to PUMA India, I was invited to attend the Sneaker Pimps event in Pune. Probably the most important event for the Indian sneaker scene was...

Puma Ignite Limitless Core

Puma Ignite Limitless Core
A running sneaker can easily look stylish and with Athleisure passing the acceptance test to consequently go mainstream, it’s no longer just a possibility but more of an everyday reality. PUMA’s timing has been impeccable because it defies the wider bloated perception that a runner needs to have suede or goretex slapped on its upper to be accepted as...