When you buy a pair of shoes from a company that was started by a cobbler, you know the workmanship will be second to none and that generates a sense of belonging like no other. Italian cobbler Marcello Danieli started the company in 1948 and Diadora would soon become a brand synonymous with mountain boots....
A teenager who worked at the Duracell factory in Crawley, West Sussex in the 80’s used to take trips to London for apparel shopping with his spare cash at some obscure stores. This teenager was James Jebbia, who would go on to become the founder of a label so powerful, it would completely change the...
Thank you for your support and for the several messages on IG letting me know you like the podcast. This time around, I wanted you guys to call the shots so I sourced the topics you wanted me to cover from you! Hence, the name – Crowdsource. Here’s the list of topics: Why are Nike...
Ever heard of a hype-man? If you know your hip-hop and have attended or even watched rap concert videos, you would have often seen a back-up rapper/singer with a mic that supports the primary singer/rapper by interacting with the audience. Designated to do ad-libs and introductions on a studio record, on a live show he...
Step outside your house and everyone’s selling you something. They used to throw pamphlets and send salesmen/women to your place. Realising how they couldn’t quite get into your head, brands used tv, radio, tabloids and magazines with coupons inside to sell you stuff. Along came the internet and now all you do is shop online....