When you buy a pair of shoes from a company that was started by a cobbler, you know the workmanship will be second to none and that generates a sense of belonging like no other. Italian cobbler Marcello Danieli started the company in 1948 and Diadora would soon become a brand synonymous with mountain boots....
Ever heard of a hype-man? If you know your hip-hop and have attended or even watched rap concert videos, you would have often seen a back-up rapper/singer with a mic that supports the primary singer/rapper by interacting with the audience. Designated to do ad-libs and introductions on a studio record, on a live show he...
GORE-TEX is an amazing breathable, waterproof textile found in clothing involving hiking, mountaineering, etc. making it a high-performance material. We as consumers have seen Nylon in several avatars, the highlight being it doesn’t let Ultraviolet rays pass through. But then, nylon does not let water vapor pass through it either. This means nylon waterproof clothing traps...
A process that was called “Japanning” and meant high lacquering of leather to give it a glossy, shiny finish can be called the birthplace of the concept of patent leather. So is it some kind of leather? No, it’s a finish just like Suede. You would dip leather in a resinous varnish and then polish...
A running sneaker can easily look stylish and with Athleisure passing the acceptance test to consequently go mainstream, it’s no longer just a possibility but more of an everyday reality. PUMA’s timing has been impeccable because it defies the wider bloated perception that a runner needs to have suede or goretex slapped on its upper to be accepted as...
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