fresh – ThatShoeGuy

Brand in Focus – Ampersand

September 1, 2016June 3, 2017 ThatShoeGuy

While restaurants and apparel stores around the world are busy sliding hard-to-pronounce Italian and French words in their names to sound more upscale and “about that”, the brand I’m featuring today has managed to do the exact opposite. An elegant and upscale approach to something so simple, that you practically do it every day –...

History of Air Jordan 6

July 31, 2016April 30, 2017 ThatShoeGuy

Michael Jordan had a unique problem with all the Jordans so far – putting his shoes on! In order to slip into the shoe without wrestling it, Tinker Hatfield once again used his design ingenuity. Apart from creating a reinforced toe on MJ’s new shoe, Tinker created a tongue made out of rubber with two...