CONCEPTS X ASICS GEL-LYTE III “OTORO” 25th Anniversary

CONCEPTS X ASICS GEL-LYTE III “OTORO” 25th Anniversary
It is good to have rules. Rules make all the difference. When it comes to sneakers, those rules get stricter. There are parameters I simply cannot compromise on and that’s the most important rule, even though it’s not the only one – quality, comfort, story, boutique’s past reputation and releases, do they deserve my money,...

ASICS Gel Lyte III vs. Gel Lyte V

ASICS Gel Lyte III vs. Gel Lyte V
In 2012 at the London Olympic Games, the Dutch Olympic delegation chose the ASICS GT-II as their official shoe and wore it throughout the opening and closing ceremonies. The delegation made a statement by embodying the philosophy behind the brand – Anima Sana in Corpore Sano (ASICS) that translates to “a healthy soul in a healthy body,”...

The Best of New Balance & ASICS is yet to arrive in India Part 1

The Best of New Balance & ASICS is yet to arrive in India Part 1
ASICS and New Balance are two footwear companies that any sneakerhead in the world would vouch for. They make some of the most comfortable and sought after sneakers in the world and use some of the craziest materials as well as inspirations when it comes to colorways. Don’t get too excited though as none of...