What is a Hypebeast?

What is a Hypebeast?
Ever heard of a hype-man? If you know your hip-hop and have attended or even watched rap concert videos, you would have often seen a back-up rapper/singer with a mic that supports the primary singer/rapper by interacting with the audience. Designated to do ad-libs and introductions on a studio record, on a live show he...

Understanding Piracy and why it Exists

Understanding Piracy and why it Exists
Every sneaker enthusiast has once in his/her lifetime at least seen, held or even worn a fake pair of kicks. Being called out for wearing a spurious looking pair is not fun, even as a joke. I had a close call once with a pair of teal Nike Air Prestos and had I not paid...

History of Bape – A Bathing Ape

History of Bape – A Bathing Ape
A Bathing Ape also called Bape is a Japanese clothing company that specializes in urban street wear. The brand’s roots trace back to the Harajuku area of Shibuya in Tokyo and is one of the pioneers in Japanese street wear brands that kicked off in the early 1990s. While its logo and style influences come from the original...