PUMA R698 – Underrated, Underappreciated

PUMA R698 – Underrated, Underappreciated
The debut of the Trinomic Cushioning technology back in 1989 started a wave for PUMA like no other. By dropping the R698, prior to which shock absorption was solely left to the EVA outsole, PUMA revolutionized the footwear industry with a running shoe so comfortable that to this date is one of its most important...

Sneakerhead in Focus: Joseph “joelom” Lombardo

Sneakerhead in Focus: Joseph “joelom” Lombardo
Our second “Sneakerhead in Focus” feature captures the musings of designer, sneakerhead and collector Joseph Lombardo on design, how he got into collecting sneakers and why Pantone 1787C is his favorite color. We also get his views on where sneaker design is heading with the current trends all the while ogling at his insane collection....