Brand in Focus – Ampersand

Brand in Focus – Ampersand
While restaurants and apparel stores around the world are busy sliding hard-to-pronounce Italian and French words in their names to sound more upscale and “about that”, the brand I’m featuring today has managed to do the exact opposite. An elegant and upscale approach to something so simple, that you practically do it every day –...

History of Air Jordan 4

History of Air Jordan 4
Tinker Hatfield had already created history with the Air Jordan 3 that was the most popular sneaker of its time. Once again in 1989, it was upon him to design a shoe that would outdo its predecessor. The infamous Mars Blackmon (Spike Lee) was called into action once again to work with Nike and Michael...

History of Air Jordan 3

History of Air Jordan 3
1987-88 was a ground breaking season for his airness – Michael Jordan. Even though the Air Jordan brand kicked things off in 1985, many say it’s the Air Jordan 3 that truly established the brand’s greatness. Designed by Tinker Hatfield, a legendary sneaker designer over at Nike, Jordan 3 was the first shoe to feature:...