When you buy a pair of shoes from a company that was started by a cobbler, you know the workmanship will be second to none and that generates a sense of belonging like no other. Italian cobbler Marcello Danieli started the company in 1948 and Diadora would soon become a brand synonymous with mountain boots....
In 2012 at the London Olympic Games, the Dutch Olympic delegation chose the ASICS GT-II as their official shoe and wore it throughout the opening and closing ceremonies. The delegation made a statement by embodying the philosophy behind the brand – Anima Sana in Corpore Sano (ASICS) that translates to “a healthy soul in a healthy body,”...
I’ve been a huge fan of the ZX Flux, to the extent that I refused delivery of the navy pair with mint bottom simply because they did not put it in the OG box when sending it my way. For a while now, there’s been an increase in the number of retro runners being brought back...
Every closet has a pair of Adidas Superstars. Undeniably, this one shoe model has stood the test of time against all old and new contenders in the competitive footwear industry. While it was created as a basketball shoe, it has proven to be a versatile silhouette adorned by several celebrities and fashion icons all over...
Right from today’s Ultraboost hegemony all the way back to 1968, Adidas has had timeless classics in its catalog. In our brand new series – ThisorThat, we take a look at one such timeless classic that was born in the shape of an indoor football shoe – The Gazelle. A few years later after the advent of the...
